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Tugas Akhir Mahasiswa

Analisis pengaruh faktor pelayanan prima terhadap kepuasan pelanggan (studi kasus pada PDAM cabang Ungaran)



In the midst of the social demand for human resources , PDAM continually improve quality in providing the best service for consumers.human needs are complex to make any firm into the organization which focus on costumers . The purpose of this research are to analyze service excelentrelated to customer satisfaction. The variables themselves are ability, attitude, appereance, attention,action and acountabillity The samples of the research is 99 PDAM costumers. The methods of colleting data are questionnaires to consumers PDAM and interviews to employee PDAM Branch Ungaran then processed using the validity test. Realibility test and multiple regression analysis with SPSS v. 16. The result shows that are six variables to customers satisfaction, namely abillity 0,041, attitude 0,268, appereance 0,227, attention 0,006, action 0,151 and accountabillity 0,271 It is concluded that variable of attitude most affect customer satisfaction.


Ketersediaan

MP039.16MP 039 SEN a 2016 C.1PERPUS POLINES (TA)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
MP 039 SEN a 2016 C.1
Penerbit Politeknik Negeri Semarang : Semarang.,
Deskripsi Fisik
xiii, 64 hal. : illus.; bibl.; 29 cm.
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
NONE
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
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Subyek
Info Detil Spesifik
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Pernyataan Tanggungjawab

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