This research is aimed to find out: (1) The influence of service quality toward

customers’ loyalty at PT. Arindo Jaya Mandiri, (2) The influence of service quality toward

customers’ satisfaction at PT. Arindo Jaya Mandiri, (3) The influence of customers’

satisfaction toward customers’ loyalty at PT. Arindo Jaya Mandiri, (4) The influence of

service quality toward customers’ loyalty with customers’ satisfaction as intervening

variable at PT. Arindo Jaya Mandiri. This research used a quantitative approach. The

population of this research was the customers’ of PT. Arindo Jaya Mandiri. Sampling

technique of this research was purposive sampling with the amount of 49 respondents. The

data collecting method was a questionnaire which has been tested by validity and reliability

test. Data analysis which used to prove the hypothesis was path analysis and supported by

simple regression. The result of this research was showed that: (1) service quality has

positive significant influence toward customers’ loyalty which proven by the value of

significance level 0,025