Detail Cantuman
Pencarian SpesifikTugas Akhir Mahasiswa
Pengaruh kualitas pelayanan dan kepercayaam terhadap minat menabung nasabah : studi kasus di Bank Jateng Cabang Pembantu Plasa Simpang Lima Semarang
The purpose of this research is to analyze the influences of service quality and credibility towards saving customer interest at Bank Jateng Capem Plasa Simpang Lima Semarang. The sampling technique that was used was quota sampling. The collecting of data was by distributed questionnaires. The data analysis technique was performed by linear double regression using SPSS 2.0 software. Results of regression analysis showed that variables X1 (service quality) had positive and significant impact towards saving customer interest at 0,079. Variables X2 (credibility) was positive and significant towards the saving customer interest at 0,253. The coefficient of determination (adjusted R2) obtained was 0,721. It means that 72,1% saving customer interest could be explained by the variable service quality and credibility. While 27,9% saving customer interest could be explained by the other variables.
Ketersediaan
AB075.16 | AB 075 KRI p 2016 C.1 | PERPUS POLINES (TA) | Tersedia |
Informasi Detil
Judul Seri |
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No. Panggil |
AB 075 KRI p 2016 C.1
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Penerbit | Politeknik Negeri Semarang : Semarang., 2016 |
Deskripsi Fisik |
xv, 87 hlm. ; 29,5 cm.
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Bahasa |
Indonesia
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ISBN/ISSN |
-
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Klasifikasi |
NONE
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Tipe Isi |
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Tipe Media |
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Tipe Pembawa |
-
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Edisi |
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Subyek | |
Info Detil Spesifik |
Ada CD
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Pernyataan Tanggungjawab |
KRISNA Wahyu Oktavia
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Versi lain/terkait
Tidak tersedia versi lain