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SKRIPSI

Analisis pengaruh cost, kualitas pelayanan dan ketepatan dokumen penunjang terhadap keputusan pembelian jasa freight forwarding PT. Arindo Jaya Mandiri Semarang



PT. Arindo Jaya Mandiri Semarang is a company providing freight forwarding services. This study aims to be a material consideration in decision making by PT. Arindo Jaya Mandiri Semarang. This study uses multiple linear regression test with the respondents is costumer of PT. Arindo Jaya Mandiri Semarang. Based on F test can be stated that the H04 rejected and Ha4 accepted. Because of F (7,579), while F table (2.98) so that F count> F table, or 7,579> 2.98 then Ha accepted that together there is influence between the cost or price, service quality, and accuracy of the documents supporting the purchasing decision. It can be concluded from this study that the negative influence of the variable cost or the price of the quality of service on purchasing decisions, and the positive influence of the variable accuracy of the documents supporting the purchasing decision freight forwarding services PT. Arindo Jaya Mandiri Semarang.


Ketersediaan

MB015.16MB 015 BIM a 2016 C.1PERPUS POLINES (TA)Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
MB 015 BIM a 2016 C.1
Penerbit Politeknik Negeri Semarang : Semarang.,
Deskripsi Fisik
xiv, 92 hal.; 29 cm.
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
NONE
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subyek
Info Detil Spesifik
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Pernyataan Tanggungjawab

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