Detail Cantuman
Pencarian SpesifikTugas Akhir Mahasiswa
Analisis faktor yang mempengaruhi keputusan UKM untuk menyewa tempat tenant di toko-toko retail kabupaten Kendal
Many factors that influence the decision of Small and Medium Enterprises to hire a tenant, including the rental price, location and facilities. Purpose of this research was to test and prove how its influence and also to determine the factors that are very influential. Based on analysis of the characteristics of respondents mostly men (63.6%), aged 31-40 years (39.4%), high school education background (66.7%), where renting tenants in Indomaret (78.8%) and type of business, namely beverages (48.5%).Based on the test T, price variable,location variable and amenities influence the hiring decision. From the calculations, the price variable with a value of 2.636 T arithmetic > T table 0.636, locations variable with 2,132 T arithmetic> T table 0.636 and facilities variable with a value of 4.118 T arithmetic > T table 0.636. Based on F test, together all variables consists of the rental price, location and facilities significantly influence the hiring decision, from the calculation, F significance value 0.000 < 0.05 F arithmetic value of 26.112. ( F arithmetic > F table = 26.112 > 4.140 ). Judging from the coefficient of determination with a value of 0.730 which means that the price, location and effect facilities by 73 % against the decision to rent and the remaining 27 % is influenced by other variables not examined .
Ketersediaan
MP009.16 | MP 009 ABR a 2016 C.1 | PERPUS POLINES (TA) | Tersedia |
Informasi Detil
Judul Seri |
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No. Panggil |
MP 009 ABR a 2016 C.1
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Penerbit | Program Studi Manajemen Pemasaran POLINES : Semarang., 2016 |
Deskripsi Fisik |
xvi, 75 hal.; 29 cm.
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Bahasa |
Indonesia
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ISBN/ISSN |
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Klasifikasi |
NONE
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Tipe Isi |
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Tipe Media |
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Tipe Pembawa |
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Edisi |
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Subyek | |
Info Detil Spesifik |
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Pernyataan Tanggungjawab |
ABRORI
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Versi lain/terkait
Tidak tersedia versi lain