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SKRIPSI
The influence of supplier management and customer relantionship strategy towards supplay chain management strategy : a case study at Bulog Divre Jateng Semarang
Based on the background of this research, the factors that influence Supply Chain Management is unknown. Factors that can influence Supply Chain Management are the Supplier Management Strategy and Customer Relationship Strategy. This study aims to determine the influence of the Supplier Management Strategy Customer Relationship Strategy partially or simultaneously on Supply Chain Management System and to find out how much all independent variables contribute to the dependent variable. The independent variables used in this study are the Supplier Management Strategy and Customer Relationship Strategy, while the dependent variable is Supply Chain Management System. This research uses an explanatory research type with a quantitative approach. The data used in this study is primary data from questionnaire comes from the 30 respondents who are the actors of Supply Chain Management at Bulog Divre Jateng. The output of this study shows that both variables influence Supply Chain Management simultaneously. Meanwhile, partially, the Supplier Management Strategy variable has a positive and significant effect on Supply Chain Management System. Customer Relationship Strategy variable has a positive and significant effect on Supply Chain Management System.
Ketersediaan
MB028.2020 | MB 028 KHA i 2020 | PERPUS POLINES (TA) | Tersedia |
Informasi Detil
Judul Seri |
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No. Panggil |
MB 028 KHA i 2020
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Penerbit | Politeknik Negeri Semarang : Semarang., 2020 |
Deskripsi Fisik |
xv, 107 hlm. ; 30 cm.
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Bahasa |
INGGRIS
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ISBN/ISSN |
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Klasifikasi |
NONE
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Tipe Isi |
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Tipe Media |
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Tipe Pembawa |
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Edisi |
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Subyek | |
Info Detil Spesifik |
Ada CD
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Pernyataan Tanggungjawab |
KHAYYUS Salam Nadhif; FATCHUN Hasyim; PANIYA
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